Ladies, it’s time to recognise that style has no size limit – anyone can rock a crop top and high waisted jeans or get sassy in a slinky party dress. Sadly, not everyone in the fashion world has come to the same realisation yet, so unique, funky, and fierce fashion brands that stock anything over a size 14 are difficult to come by, especially in South Africa. So, to make your shopping experience a little easier we’ve put together a list of 5 fabulous plus-sized fashion brands that are available in South Africa! From chic everyday casual wear to lingerie to die for, there’s a little something for every lady to enjoy.

City Chic – Be styled in 14+

Where: Sandton City and Menlyn Park Shopping Center, Johannesburg

City Chic Clothing

City Chic is a plus-size fashion brand that is bold, sexy, sassy & CHIC! The international, fashion-forward plus-size clothing retailers cater for everything from everyday curvy street and fashion wear, to event dressing, clubbing and gorgeous plus size evening dresses in sizes 14, 16,18,20,22 and 24. The clothes in the City Chic stores is all kinds of fabulous and the brand understands how important fit, fashion and looking hot are. They fit every garment on a size 16 model to ensure that every piece you buy is flattering to all shapes. The City Chic figure flattering plus size jeans are an absolute must- have item for any wardrobe so make sure you try a pair on when you visit.

For more information visit the City Chic South Africa website.

H&M +

Where: V&A Waterfront Cape Town, Sandton City Johannesburg.

H and M plus

From left: H&M+ Jersey T-shirt – R 229 | H&M+ Flared top – R 349

H&M is the king of basics, since they launched in South Africa a few months ago ladies all over the country have been filling their wardrobes with flirty T-shirts, stunning tank tops, flirty summer dresses, and fabulous statement pieces to really make them pop. But, did you know that H&M has a range specifically for plus-sized ladies? The chic range offers a wide range of garments in large up to 4XL as well as size 44 – 54 (Euro and UK) and offers some very fashion forward items as well as a few staples and basics that you won’t want to live without.

To see the full range available in stores visit the H&M South Africa website.

Curves by Mariemeili lingerie

Where: Edgars stores nationwide.

Curves by Mariemeili

Curves by Mariemeili offers a wide range of lingerie and other undergarments in beautiful colours with sophisticated styling. Forget, boring lingerie, this stuff is oh-so-sexy and beautiful and will make any woman feel like a sassy goddess of note. Bra sizes range from 32-42DD, 32 – 42E and 32 – 40F.  Non-padded bras range from R249.95. padded bras from R299.95, and bottoms start from R139.95. Pop into Edgars stores no to see the winter 2016 range.

Edit Plus at Spree

Where: shop online at

EditPlus Spree

From Left: Maxi Length Cardigan Dark Red – R289 | Classic Coat Red – R850

If it’s fun and sophisticated you’re after then you can find it in the Edit plus range at Spree. From flirty heigh-waisted flared skirts to classic cardigans, stylish coats, and maxi dress, there’s something for every type of woman in this range. The range offers a selection of bold reds and basic blacks, greys, and royal blues as well as careful tailoring to ensure a flattering fit of note. Prices range from R189 – R850.

Goddiva at Zando

Where: shop online at


From Left: Ruffled Hem Midi Dress Red – R 899 | Pleated Neck Textured Dress – R 799 |Peplum Midi Dress – R999

Step out in the most fashion-forward statement pieces with Goddiva Plus! This stylish plus-sized range offers killer designs in sizes 16 – 26 and is just the brand to look for when you want to turn heads. Goddiva is all about embracing your curves and feeling sexy and confident in your clothes. Every woman needs one of their sassy cocktail dresses or beautiful evening dresses in the wardrobe.