While new beauty products are launched every day, only a handful become iconic. For beauty junkies, these products are the staples in their collection and for good reason! These products have stood the test of time and reached cult-classic status because they work. Here are 5 hero beauty products that have stood the test of time.

Elizabeth Arden ‘Eight Hour Cream:

Elizabeth Arden 'I Love Eight Hour Cream' LTD Edition

It’s no secret Elizabeth Arden Eight Hour Cream is a hero product of note. Ladies the world over claim that they wouldn’t be able to live without this product. The cream is known for its soothing and moisturising properties and can be used to soothe sunburns, treat cuts and scrapes, and even moisturise cuticles – it’s a multi-use wonder. If you’re a huge fan of Elizabeth Arden Eight Hour Cream then you’ll love this ‘I Love Eight Hour Cream’ LTD Edition pack. The packaging is all kinds of beautiful and is available while stocks.

Elizabeth Arden ‘I Love Eight Hour Cream’ LTD Edition is available at select stockist at R265.

Maybelline Great Lash Mascara

Maybelline Great Lash Mascara

“Maybe she’s born with it, maybe it’s Maybelline!” More often than not, long, lushes lashes are courtesy of Maybelline’s hero mascara. Since 1971, Maybelline Great Lash has been the world’s best-selling mascara – with a Great Lash being sold every 1.9 seconds! This fabulous must-have conditions the lashes as it thickens and it’s loved by ladies everywhere because it doesn’t flake! We also love that Maybelline has stayed true to the classic formula since its formulation and these days the classic mascara is available in a range of different colours including classic black.

Benefit Benetint

Benefit Benetint:

This Benefit classic is guaranteed to leave you glowing. This classic tint was originally created for an exotic dancer, looking to enhance her nipples, and today, the super flattering liquid blusher-slash-lip tint is known as the best way to get a sheer, natural-looking, and sexy flush on your cheeks and lips.

Revlon Nail Enamel in Revlon Red

Revlon Nail Enamel in Revlon Red

The quintessential red – not too orange, not too blue – Revlon’s classic red nail enamel has been a hit since it hit the market way back in the Thirties. Today this nail polish remains one of the brand’s bestsellers.

Estée Lauder Advanced Night Repair:

Estée Lauder Advanced Night Repair:

Introduced in 1982 this cult product is hailed as the first serum in the skincare industry and this classic brown bottle practically defines iconic beauty. With nine bottles sold a minute, the serum’s popularity is undeniable and we’re sure it will continue to bit a hit for years to come. Believe it or not, this incredible serum was also the first skincare product to contain the now ubiquitous hero ingredient, hyaluronic acid, talk about starting a trend!