Attention moms: the UK’s fastest growing children’s toiletries brand, Childs Farm, has just launched in South Africa. Created specially for sensitive skin, Childs Farm is beloved my kids and adults across the UK and now South Africans are getting a chance to sample a little bit of the Childs Farm magic. Not just for kids, Childs Farm is also popular amongst adults who have recognised the wonderfully nourishing power of these natural products, so even if you don’t have kids, this is one brand you’ll want to try.

The UK’s largest baby and kid’s toiletries brand, after Johnson’s Baby, Childs Farm is now officially making waves in South Africa too! In the UK, a bottle of the brand’s hero product, Childs Farm Sensitive Baby Moisturiser, is sold every 14 seconds and has had countless articles written about it kick ass moisturising properties. Many adults who tried the moisturiser they bought for their children found it not only helped to hydrate severely dry skin, but also worked ‘miracles’ on conditions like eczema and psoriasis, so you can be sure this is the good stuff.

Childs farm

The Childs Farm range offers over 15 different products to choose from including moisturisers, bubble baths, shampoos, nappy cream and sun care lotions. What’s more, the range is both dermatologist and paediatrician-approved for use on young sensitive and eczema-prone skin, with majority of the products containing over 98 percent naturally derived ingredients. The products are also free of parabens, SLSs, mineral oils and artificial colours, making them kind to your kid and kinder to the planet.

Childs Farm products are currently available at Baby City, Clicks stores as well as online at Takealot with prices ranging from R99.99 to R119.99. Visit the Childs Farm SA Facebook page for more information.

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