Based on the stars, the galaxy, and seeking to inspire creative imagination, Pantone’s colour of the year for 2018 is Ultra Violet. Not sure how to wear this dramatic shade without looking like Prince during his Purple Rain tour? Step out of your comfort zone with these ultra violet-inspired beauty products that will change your makeup game this season!

The shade Ultra Violet is said to be inspired the mysteries of the cosmos – a world beyond our own. This dreamy colour is bright enough to include in a bold, statement makeup look, but can also be worn understatedly for an everyday mood. Here are 5 great makeup products to help you achieve this trend:

1. L.A. Girl Beauty Brick Eyeshadow Collection in ‘ULTRA’la girl eyeshadow palette ultra pantone

This is the perfect buy if you’re wanting to experiment with a purple look without breaking the bank. The L.A. Girl Beauty Brick Eyeshadow Collection comes with 12 stunning, blendable eyeshadows in a spectrum of ultra violet-inspired shades. I love that there isn’t much fallout with these shadows, while most inexpensive eyeshadows are usually quite powdery, these L.A. Girl shadows are soft and buttery and have a great colour payoff.

jeremy scott pantone

Inspired by makeup looks at the Jeremy Scott Spring 2017 fashion show, keep it simple by blending your favourite purple shade from the palette along either your top or bottom lash line; finish with tons of mascara and pair with an understated, nude lip.

The L.A. Girl Beauty Brick Eyeshadow Collection is available from Dis-Chem Pharmacies at R99.95.

2. Elizabeth Arden Beautiful Colour Bold Defining 24Hr Liquid Eye Liner in ‘Plum Desire 04’

If it’s bold, long-wearing colour you want then you’ll love this Elizabeth Arden Liquid Eyeliner in Plum Desire. The colour pigmentation in this liner is beyond impressive and you’ll get a full day of wear out of it, so there’s no need to worry about touch-ups later in the day. Another plus of this liner is the micro-fine applicator tip – with this precision tip, you can easily create a thin or a thick liquid line with absolute ease.

ultra violet winged liner pantone

For a pop of colour, a simple, smudgy winged line of ultra violet on the upper lid looks gorgeous when paired with glowing skin and a subtle lip. The best part is that purple liner is far less obvious than black so if you can’t get a perfectly flicked wing, no one will even notice!

Elizabeth Arden Beautiful Colour Bold Defining 24Hr Liquid Eye Liner is available from Elizabeth Arden counters at Edgars, Foschini, Red Square and Woolworths stores at R280.

3. L.A. Girl Just Blushing Blush in ‘Just Dance’

la girl just blushing blush pantone

This ultra-blendable blush allows any beauty to create a natural look and finish to highlight and enhance cheeks. This beautifully soft powder blush is super pigmented and while it is available in an impressive assortment of 16 colours it’s “Just Dance’ that really caught my eye.

rihanna purple blush pantone

Being careful not to overdo it, pop a small amount of this show-stopping blush down your cheekbones, and blend well with a clean blush or powder brush. Finish by dusting your favourite shimmery highlighter on the tops of your cheekbones, down the bridge of your nose, and on your Cupid’s bow, and wear with your favourite nude lipstick. A royal flush!

L.A. Girl Just Blushing Blush is available from Dis-Chem Pharmacies at R109.95. 

4. L.A. Girl Matte Flat Finish Pigment Gloss in ‘Stunner’

la girl matte flat finish pigment gloss stunner pantone

If you’re a ‘bold lip’ kind of girl, try this matte-finish ultraviolet gloss from L.A. Girl. This gorgeous gloss is amazingly pigmented and has a great colour payoff that really lasts. What’s more, this matte gloss doesn’t feel sticky after application and it won’t dry out your lips!

marchesa ultra violet pantone

Throwing it back to the Marchesa Spring 2014 runway, swipe the creamy, opaque shade onto your lips, add a touch of black mascara to your lashes, and you’re good to go. This is the perfect universal purple for every skin tone – be prepared to turn heads!

The L.A. Girl Matte Flat Finish Pigment Gloss range is available from Dis-Chem Pharmacies at R59.95.

5. Palladio Velvet Matte Cream Lip Colour in ‘Damask’

palladio velvet matte damask pantone

This velvety smooth lip colour delivers intense pigmentation and colour with a slight sheen to give an impression of more luscious lips. The formula is thick and creamy at first but it thins out to a nice lightweight finish that really pops.

selena gomez pantone

A drugstore dupe for MAC’s popular ‘Rebel’ lipstick, this is the ultimate vampy purple for an evening look. Pair with a simple black winged liner, a set of voluminous false lashes and you’re all set for a night out on the town!

The Palladio Velvet Matte Cream Lip Colour range is available from Dis-Chem Pharmacies at R109.95.

Want more beauty tips and tricks? Check out our Beauty section for more exciting reading!