Jacobs Debuts New Origins’ Beans range in South Africa
The newly launched Jacobs Origins Beans range makes its local debut, alongside the existing Jacobs Pure Instant Origins range, offering what Jacobs says is a premium, flavour-forward coffee experience inspired by the world’s most iconic coffee-growing regions.
“The Origins range represents more than just great coffee – it’s about storytelling through flavour. Each cup takes you on a journey across continents, inviting you to explore and savour the world from home,” says Hayley van Niekerk, marketing manager at Jacobs.
Now available in most retail stores, the Jacobs Origins Beans collection invites consumers to “Taste the world in every bean.”
The two launch variants include:
Laos & India: Intensity: 9/10
A full-bodied blend that brings together the spicy intensity of Indian beans with the aromatic freshness of Laos. With strong cocoa notes and a rich crema, it’s ideal for brewing crema, cappuccino, or latte macchiato using an automatic machine, portafilter, or French press.
Brazil & Colombia: Intensity: 6/10
A smooth, balanced blend that combines the mild nutty notes of Brazilian beans with the vibrant citrus, caramel, and cocoa tones of Colombian coffee. Hints of mango, tangerine, and raisin add a subtle fruitiness. Perfect for any brewing method.
Each blend is made from masterfully roasted beans sourced from world-renowned coffee-growing regions, offering a café-style sensory experience at home.
The Jacobs Origins range is now available at leading retailers nationwide in both Instant and Bean variants.