Are you craving a new pair of sneakers for the holiday season or looking for the ultimate gift for the sneakerhead in your life? Have we got the thing for you! In a rather exciting move, two of the world’s biggest athleisure and sports-performance brands have come together for a collaboration of epic proportions. To celebrate the 25th anniversary of Reebok’s iconic Instapump Fury, the brand has teamed up with Adidas to bring fans a hybrid sneaker like no other. The exciting collaboration will see the brands fuse the Instapump Fury and Adidas’ famed BOOST technology to create the Instapump Fury BOOST Sneaker.
Bring together Reebok’s vector and Adidas’ three stripes on one must-have sneaker for the first time, this innovative crossover will give fans the opportunity to experience the incredible comfort associated with Adidas’ BOOST tech in Reebok’s legendary Instapump Fury silhouette.
Launching later this year, the Instapump Fury BOOST will be available a variety of colourways with a co-branded band wrapped around its base. The first in the collection, the Prototype, sees a white base blended together with Royal Blue and Solar Orange overlays.
Following the Prototype release, the collaboration will unleash the OG meets OG range, which honours the original colourways of both Reebok’s Instapump Fury and Adidas’ UltraBOOST. This will include the Instapump Fury’s signature yellow, crimson, and black styling, as well as a variant that features the UltraBOOST’s typical black and blue colourings. Lastly, no sneaker collection is complete without two monochromatic colourways.