I think we can all agree that you can’t put a price on a good hair day. For us women our hair is our crowning glory and while we might spend a small fortune on hair care products how many of us really invest in the best professional tools to use at home? It’s true, a heat protecting spray just isn’t enough to save your hair from terrible heat damage and having the right styling tools at home can be the difference between having frizzy damaged hair and sleek, beautifully healthy locks. Of course, not all hair styling tools are created equal and recently I got the chance to get hands-on with what the beauty industry has hailed, the Rolls Royce of hair dryers. Quieter, faster, safer, and smarter, the Dyson Supersonic Hair Dryer is indeed a game changer of note.
Before I continue telling you all about this revolutionary hair dryer it’s best to address the elephant in the room – the Dyson Supersonic retails for R6,499 (yikes!). Most professional hair dryers will cost anywhere between R2,000 and R4,000 and if you’ve ever owned or used a professional hair dryer then you know that they are well worth the money but is the Dyson Supersonic really worth its hefty price tag? Well, it depends on who’s using it.
I’m a flat iron girl all the way. I’ve got 3 different types of flat irons and they’re all of the professional variety which means each one set me back well over R1,500 per tool. Over the years I’ve splashed out a total of R5,500 on styling tools alone. I’ve used el cheapo flat irons before and there’s just no comparison when it comes to the likes of using a ghd or Cloud Nine styler and I know for sure that there is huge value in splashing out on the right tools for the job. Funnily enough, when it comes to hair dryers I’ve stuck to the simple drugstore variety and didn’t see any value in spending more than R600 on a hair dryer because well, I can’t blow dry my own hair and I didn’t see the point when I have such a wide variety of flat irons at my disposal.
But listen, after spending just an afternoon playing around with this nifty styling tool, I’m a convert and dare I say it, even as a die hard flat iron fan I could see myself paying the R6,500 price tag. I’m not crazy, I swear. When you look at all the research that’s gone into the Dyson Supersonic it all starts to make a little more sense. The device is the result of over R9,10 million and 4-years of research, which involved the construction of a dedicated beauty lab, where over 1,600 kilometres of human hair was used to try out a staggering 600 prototype dryers. It sounds like a pretty extreme way to go in search of a good hair day but for Dyson, it was all about creating the very best hair dryer the world had ever seen.
But what makes this hair dryer so special? For me, it comes down to three things. First off, the Dyson Supersonic is incredibly light. Instead of having a bulky motor at the top of the hair dryer (making it top heavy and unbalanced), Dyson has put a tiny, super innovative motor in the handle. There’s no worry of getting tennis elbow when using this hair dryer and trust me, having it be so super light makes a massive difference to your blow-drying experience.
This fabulous styler is ultra-powerful but also eerily quiet and the air that is expelled from the device is super direct and controlled. One of my pet peeves when using a hair dryer is having my hair blow all over the damn place while drying and then ending up with a frizzy mess afterwards. With the Dyson Supersonic, the air goes where you want it to and offers you the fastest ever blow-dry of your life. My hair usually takes a good 45-minutes to blow-dry in a salon and with the Supersonic I was in and out of the chair in 25 minutes.
Another game-changing feature is the heat-protection sensor which not only ensures that the nozzle and dryer stay cool to the touch but also serves to protect your hair from getting fried. The Dyson Supersonic has intelligent heat control that regulates the temperature of the air coming out so that it is never more than 125 degrees. With this dryer, you can be sure your hair is protected from extreme heat damage. There are also multiple settings on the device, including constant cool (to set your style), four heat settings, three airflow settings and a cold shot, which will help you regulate the heat yourself.
Dyson also claims that this stay-cool technology will also ensure that you get a sleek finish every time – which makes sense when you’re not frying your hair every time you use a hair dryer. After a blow-dry session with the Supersonic, my hair was sleek, shiny, and frizz-free and my hair still looked nearly as smooth the next day too. The dryer also comes with three heads – a smoothing nozzle for everyday styling, one for a full blow-dry, and a diffuser for curly and wavy hair. With a controlled air flow and cool-design, these three nozzles also go a long way to helping prevent damage to the hair. The Supersonic is potentially going to save women a lot of heat damage and split ends so it gets an A-plus in my books for that.
I will definitely be saving up to invest in one of these in the future. Yes, the price is pretty eye-watering but the Supersonic feels really different to any hairdryer I’ve ever used before. For me, all the innovation that has gone into this hair dryer makes it worth the splurge and like I said, a good hair day is pretty priceless…
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After years of working as an Editor and writer for popular websites like Joburg’s Darling, Cape Town’s Darling and Joburg.co.za, Crystal left her sanity and an established career in lifestyle journalism behind to follow her dream of creating a website for the intellectual and discerning woman. Today she spends her time chasing the thrill of being the first to know about ‘the next big thing’. She’ll try anything once and has been known to put her body, hair and health on the line – all in the name of research.