Eat Chocolate to Win Data? Yup, it’s a Thing

We’ve all seen it: entering a competition and receiving an SMS saying, “sorry your entry is not successful”. But what about a competition where you’re guaranteed to win?

For a limited time only, Cadbury will be running the #Bites4Bytes promotion from the 15th February to 30th April 2018, where you are guaranteed to win instant data or airtime; plus, you get to eat chocolate, so it’s a win/win really. Yes indeed, financing your Instagram addition has never been this easy!

To get involved simply purchase any five large bars or mini chocolate bars of the participating Cadbury chocolates (including Lunch Bar, Lunch Bar Dream, P.S. Milk Chocolate, P.S. Caramilk, 5Star, Lunch Bar mini and P.S. Caramilk mini) then, submit all five unique barcodes on the wrappers by dialling the USSD code *120*101112# and following the prompts. For every five large bars purchased, consumers are guaranteed 50MB of data, and for every five chocolate bars consumers are guaranteed R5 in airtime! #WINNING

But wait there’s more! Along with this, the popular Cadbury Wrapper Flapper is back and better than ever – upgraded into the crazy arcade world of Bites for Bytes! All it takes to qualify to step into this world is to purchase one of the participating Cadbury chocolate bars and present the wrapper at any one of the national activations taking place over the campaign period.

Once inside, the Wrapper Flapper will create a mini whirlwind filled with colourful pixels. With only a handful of seconds on the clock, speed will be rewarded if you catch one of the purple pixels you can win instant cash.

The Cadbury Wrapper Flapper will be making its way across the country, landing at Cape Town Station (26 February-1 March 2018), Canal Walk (2-4 March 2018), Johannesburg Park Station (26-30 March 2018), Highveld Mall in Mpumalanga (3-8 April 2018), and Maponya Mall (11-15 April 2018).

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“The #Bites4Bytes campaign offers consumers instant, guaranteed gratification with the chance to win something that you always run out of!” says Grant van Niekerk, Mondelez SA Category Director for Chocolate. “We are also increasing consumer’s winnings with our Wrapper Flapper activations so look out for it at selected venues countrywide.”

For more information on this campaign, follow the participating chocolate bars on Facebook: Lunch Bar, PS bar or 5 Star, and remember to use the hashtag #Bites4Bytes.

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