With the world and global economy changing at a drastic pace due to on-going digitisation and other factors, it’s a better time than ever to look to expanding, evolving, or entering a new business altogether – after all, the likes of Uber, AirBnB, and even Disney were birthed out of recessions. But, when it comes to launching a new venture, which industries are showing promise?
According to data compiled by ad-tech company Taboola, the following areas of the economy has seen a huge surge in interest, and could be the right area to consider launching a business in:
Given the fact that people have been spending a whole lot more time at home in 2020, the entire home and garden category has seen a 140% increase in page views in the last few months, specifically gardening and plumbing, which has seen a 245% increase. Whether people are just looking to some home DIY or minor renovations to their homes, there’s clearly a growing interest in the field; so perhaps a tool or home-improvement business could garner some serious attention.
With remote work and working from home becoming more and more prominent, people are spending more time with their pets than ever. As a result, there has been a 50% increase in searches related to pet products.
There has been a huge surge in pet-related businesses too, with online stores dedicated to the basics of food, toys and grooming, to mainstream TV channels for dogs like dogtv.com. Virtual dog training and meal-delivery services have also become popular in recent months due to lockdowns across the world.
Fitness & Health
It may come as no surprise, but the fitness and health industry has seen a huge boom as a result of the COVID-19 pandemic and lockdown restrictions. The term “weight loss”, healthy cooking tips, and fitness app searches have skyrocketed, showing that people are taking a look at their own health during this period. This means that there is a hungry appetite for health-related content and resources, which opens many business opportunities for those who can combine their love for wellbeing with a solid business plan.
Whether your ultimate goal is working for yourself full-time or a passion project you’d love to start on the side, now is a better time than ever to explore your peripheral ventures. Having a budding side-hustle or secondary business is a great way to flex your creative muscles, generate additional income, try your hand at being a business-owner, and potentially enter the world of self-employment; but, how much does it cost to get going?
Why not sign-up and get cracking on your business now? Check out Digitise here.