Few of us can afford to have a private chef whipping up meals just for us every day. But, a new venture from serial entrepreneurs and foodies, Graham Cherrington and Andrew Watson is looking to change all that by bringing ready-made restaurant-quality meals straight to your door. By leveraging local restaurants and caterers to build a curated collection of quality frozen meals, ReadyChef is now offering a huge variety of meals to the end consumer while supporting the local hospitality and restaurant industry.
“Lockdown radically changed humanity’s habits in many ways, not least of all our attitude towards cooking and eating,” explained Andrew Watson. “Housebound South Africans were looking for ways to avoid the shops while keeping themselves well-fed – a convenience that looks set to stay now that we’re used to it. Hence the rise of curated meals delivered to your door, and we felt that the time was right to launch ReadyChef.”
Adds Graham Cherrington, “We both live in Hout Bay which has a powerful community vibe and a famous culinary spirit. We first asked some of our favourite local restaurants and caterers if they’d be interested in coming onboard with us, and they all enthusiastically said yes. Outside of Hout Bay, others signed up quickly too. So with more than 80 meals on the menu including vegetarian, vegan and low-carb options, we can honestly say we offer the greatest variety of delicious and nutritious, quality, freezer-friendly meals. And there are many more meals on the way.”
The partners agree that their vision is to see more people spending time out of the kitchen, spending time with their families, while still enjoying a wide variety of delicious meals around the dinner table together. “But we don’t want to set foot in the kitchen. We are logistics guys, techies and marketers. So we’ve been very careful to select supplier-partners who we can trust to do what they are good at, while we focus on what we do best.”
ReadyChef meals are made with the best quality South African produce and flash-frozen to lock in flavour and goodness. The service is only available in Cape Town and the Cape Winelands for now, but will be hitting Jozi soon. Delivery takes between five and eight days as each meal is made to order, and delivery is free for orders over R650.
Using the service locals can enjoy meals from the likes of restaurants and caterers like La Cuccina, Massimo’s, Zoop!, The Kitchen Collective, and more.
For more information and to order your meals now visit the ReadyChef website.