New Gluten-Free Beer Hits South Africa Thanks to Darling Brew
Western Cape brewery Darling Brew has launched a new gluten-free Lager called Break Free, with plans to make the beer as widely available as possible with a host of new retail partnerships.
In addition to now being stocked in an increasing number of liquor outlets across the country and from Darling Brew directly, this in-demand beer is also available online through Takealot.
The Break Free lager is the result of a year-long development process dedicated to perfecting a gluten-free beer that lives up to the high standards set by Darling Brew and redefines the way gluten-intolerant beer enthusiasts indulge in their favourite beverage.
“We are thrilled that the newest addition to our range of craft beers, which fills a gap in the market and reflects our unwavering dedication to producing top-quality, delectable beer, has been met with such enthusiasm by consumers,” says Tewie Roos, Managing Director of Darling Brew. “Globally, there is an increased demand for gluten-free products in general. In South Africa, gluten-free beer is a rarity, and we are pleased to be vanguards in this regard—Break Free is a game changer for beer lovers who are gluten intolerant!”
“At Darling Brew, we believe that beer should be about enjoyment, and that’s exactly what our Break Free brings to the table. Perfect for those seeking a gluten-free option without compromising on taste, Break Free is a refreshing and crisp lager with a light golden hue and delicate aromas of floral hops. On the palate, it has subtle notes of citrus and grain, leading to a clean, smooth finish.”
As with all of the Darling Brew Craft portfolio, the inspiration for the name and label design has come from nature, with the vibrant and diverse colours of the White-Bellied Sunbird — a small bird that represents freedom and strength — inspiring the colourful label of Break Free, which promotes the idea of “breaking free from gluten and enjoying beer without any limitations.”
As the first carbon-neutral brewery in Africa, pioneering innovation is at the heart of everything that Darling Brew is about, and their drinks range has grown steadily over the years. Included in this are premium lagers, an award-winning non-alcoholic beer, a beer shandy, and ready-to-drink spirit products such as a Rum & Raspberry blend, as well as the much-loved Beer Grain Crisps. Darling Brew’s product development pedigree is evident in the 13 awards received during 2023 from two renowned African beer competitions.
Break Free can be ordered online from Takealot and the Darling Brew website or purchased at leading bottle stores and retailers nationwide.